The preference for female robots working in service roles at hotels was stronger when the robots appeared more human-like, according to a study by WSU researcher Soobin Seo.
The school will kick off its annual Hospitality Week Tuesday, March 8, featuring a lineup of events open to the public, including the Bellhop and celebration of new inductees into the SHBM Hall of Fame.
People low in the trait of public self-consciousness tended to have more positive attitudes toward virtual meetings the more often their own faces were visible to them, according to a WSU study.
While attractive hospitality workers typically earn higher customer service scores than their peers, wearing face masks—a practice widely adopted during the COVID‑19 pandemic—levels the playing field, a new study says.
Through the program, students will have the option to meet with entrepreneurs to receive free advice and coaching as well as networking connections to industry for potential partnerships.
Besides a projected $94 million in annual revenue, sports wagering at tribal casinos will lead to an estimated 273 direct jobs, according to the Carson College of Business study.
The WSU Carson College of Business fifth annual holiday retail report surveyed more than 1,700 regional consumers to understand how the COVID‑19 pandemic continues to change shopping behaviors.
When given cash with no strings attached, low- and middle-income parents increased their spending on their children, according to a WSU study of Alaska Permanent Fund payments.
A theoretical outbreak at a small fast food restaurant chain made people hesitant to eat at big name restaurants even though they were uninvolved, a WSU‑led study found.