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WSU wins four CASE Circle of Excellence awards

Cover of Summer 2021 edition of CougBeat magazine.
CougBeat, a magazine positioned as a final engagement tactic of the Fall 2021 retention plan, was awarded the Grand Gold Award in the student recruitment publications category.

Washington State University took home several international honors as part of the 2022 Council for Advancement and Support of Education (CASE) Circle of Excellence Awards.

Every year, CASE recognizes institutions worldwide for their communications efforts, with categories ranging from design and writing to alumni relations and fundraising. Out of more than 4,500 entrees, judges recognized 636 projects with bronze, silver, gold or Grand Gold awards.

“These were team efforts,” said Phil Weiler, vice president for marketing and communications. “I’m proud of the work this department does day in and day out but it’s especially satisfying to be recognized internationally by our peers.”

“I’m proud of the work this department does day in and day out but it’s especially satisfying to be recognized internationally by our peers.”

Phil Weiler
Vice president for marketing and communications

Only 41 entries were selected for Grand Gold awards, including an enrollment marketing piece submitted by WSU.

The four WSU projects recognized by CASE judges this year were produced by the University Marketing and Communications department. The projects include:

  • CougBeat, a magazine positioned as a final engagement tactic of the Fall 2021 retention plan, was awarded the Grand Gold Award in the student recruitment publications category. Judges highlighted its well-executed and appealing concept “that was engaging on every page.”
  • The Ask Dr. Universe Podcast was championed for its creative and engaging content, receiving a gold award in the communications and podcasts category.
  • Ask Dr. Universe: Can you hear in space, a one-minute long YouTube video that the judges awarded a bronze for its fun and creative methods of engaging with children.
  • 2020 WSU Holiday Video, a cheerful video that included WSU students as well as Butch T. Cougar, received a bronze award in the holiday/year-end video category.

All of the award-winning projects, as well as past CASE Circle of Excellence award-winning projects from the university, are available online.

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