Expect to see electric vehicles, sustainability messages during this year’s Super Bowl
How companies create conversation and where they hope to see dialogue play out has changed significantly since the Super Bowl was first played in 1967.
super bowl
This year’s best Super Bowl ads told emotional stories, WSU experts say
Like much of America, faculty and students at WSU’s Edward R. Murrow College of Communication spent the day after the Super Bowl evaluating the TV commercials produced for one of the most coveted broadcasts of the year.
Can you resist those Super Bowl ads?
If a salesman showed up at your front door to sell your child beer and junk food, it’s unlikely you’d choose that moment to go get a snack or do a load of laundry. So why do it when he enters your home through television ads? According to Erica Austin, interim director of the Edward […]