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Student teams honored for assisting local businesses

marketing-team-winners
Some of the student winners for the Outstanding Marketing Project – Sellberg’s Tavern – with clients and mentor.

By Brenda Alling, WSU Vancouver

VANCOUVER, Wash. – Four teams were recognized recently for their work in the business growth mentor and analysis program at Washington State University Vancouver.

The Carson College of Business program, established in 2011, offers free consulting to area businesses that seek startup, growth, marketing and accounting assistance. Volunteer entrepreneurs and faculty members advise and mentor the student teams.

The honorees include:

Outstanding growth assessment:

• Justin Jenks, Connor Peterson, Caleb Steinborn, Scott Wallace and Kyle Yeung recommended increased efficiencies, accounting solutions and branding for Drake Striping & Painting, Vancouver.

• Mathias Descombes, Amanda Judisch and Jason Park offered solutions to achieve aggressive growth goals for Industrial Training International, Inc., of Woodland.

• Marion Bateman, Nathaniel Exum, Tatyana Mosh and John Scheidt created a quote-configuration tool, a forecasting tool and a draft employee handbook for Wolff Specialties, Vancouver.

Outstanding marketing project: Amber Bristow, Antonio Cotero-Martinez, Sean Curry, Jake Morr and Kassi Rebello recommended brand wording, structure, pricing and a realistic timeline for Sellberg’s Tavern, which was established in 1934 and considers itself Vancouver’s “Cheers.”

 

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