Cougs unveil new uniforms, branding, colors
Athletes model football uniforms at Davenport unveiling. Above l-r are Jared Karstetter, Coach Paul
Wulff, Jeff Tuel and Tyree Toomer. Photo by WSU Athletics.
Click here to see photo gallery of new
SPOKANE, Wash. – Washington State University Director of Athletics Bill Moos introduced a departmentwide brand and identity program at a formal public unveiling and fashion show Monday, April 11, at the Davenport Hotel.
WSU football teams trailer, used to transport equipment
to away games. Photo by Tim Marsh, WSU News Center
“One of my priorities when I became athletic director was to have a recognizable look across our department and athletic programs,” said Moos. “We have what I and many believe to be the best logo in college athletics, yet we have not had the consistent look on our apparel or throughout our facilities that allows instant recognition for that brand.