PULLMAN, Wash. — Washington State University’s recycling program Waste Wise is kicking off a Nike Reuse-A-Shoe campaign at the Student Recreation Center on Nov. 15.
WSU was chosen as one of 25 recycling organizations to participate in the Reuse-A-Shoe program. Nike started this program in 1993 to resurface athletic fields, courts, tracks and playgrounds. Since the program began, 13 million shoes have been recycled.
The Reuse-A-Shoe program is part of Nikes on-going efforts to increase physical activities of youth and give them the means to do it by donating sports surfaces made from recycled shoes to communities around the world, said Judi Dunn, WSU recycling education coordinator.
WSU’s goal is 5,500 recycled athletic shoes. If achieved, the school will be eligible for a new sport’s surface made from Nike grind material.
“Throughout the year there will be various drop-off sites around the campus. But bring your old athletic shoes to the Rec Center on Nov. 15 and receive a free gift,” said Dunn.