WSU Marketers Stage April 3-on-3 for YMCA at WSU

PULLMAN, Wash. — “Would you shoot hoops with friends on a spring
weekend to benefit a local cause?” Washington State University marketing
students ask.

On April 8-9, 26 WSU students have organized a 3-on-3 basketball tournament
to benefit the YMCA at WSU and the community programs it supports. The
students are members of a senior-level marketing internship class.

“The tournament is open to everyone in the community and on the Palouse,”
said Megan Peterson, tournament chair and senior from Aberdeen. “We’ll
have divisions for all ages, from grade school to adult, for men and women.”

The tournament will be held in WSU’s Physical Education Building, Room 146.
It will include a slam-dunk contest and hoop shoot. Participants in teams of
three or four can pick up entry forms at Chipman and Taylor
Chevrolet-Oldsmobile at 250 SE Bishop Blvd. or the YMCA in WSU’s
Compton Union Building, Room 318. Forms were distributed to administration
offices and coaches in many area schools. Sign-up fees are $28 per team.
Entries are due March 29. Every player will receive a T-shirt.

Dubbed “Drive It Home,” the event is the first of two coordinated by the class.
On April 12, the class will stage an all-day event on the WSU Glenn Terrell
Mall. Both events are sponsored by Chipman and Taylor as part of the General
Motors Marketing Internship.

“This is the third year my Marketing 496 students have partnered with General
Motors to build a marketing campaign from the ground up,” said David Sprott,
assistant marketing professor. “This year’s class has done a tremendous job
working to involve the community and raise awareness of Chipman and Taylor,
our local GM dealer.”

For more information, contact the WSU Department of Marketing,
509/335-0924, or check the internship project Web site at
www.cbe.wsu.edu/~elite .

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